The Ministry of Information and Broadcasting has taken a significant step towards regulating online content by issuing an advisory to OTT platforms and social media companies, emphasizing the need for adherence to the 2021 IT Rules.
This move comes in the wake of numerous complaints about obscene and vulgar content being made available on these platforms, which has sparked concerns about the impact on the moral fabric of society.
The 2021 IT Rules require online curated content platforms to classify their content based on age and restrict access to 'A' rated content, which is meant for adult audiences only.
The advisory issued by the Ministry is aimed at ensuring that these platforms take responsible content creation and regulation seriously, and implement measures to prevent the dissemination of objectionable content.
The government's decision to crack down on OTT platforms is seen as a step in the right direction, as it will help to create a safer and more regulated online environment for all users.
However, the move has also raised concerns about censorship and the potential for over-regulation, which could stifle creative freedom and hinder the growth of the online content industry.
As the debate around online content regulation continues, one thing is clear: the government is committed to ensuring that online platforms operate in a responsible and accountable manner, and that the rights of all users are protected.
In the coming months, it will be interesting to see how OTT platforms respond to the government's advisory, and what measures they take to comply with the 2021 IT Rules.
Ultimately, the goal of creating a safe and regulated online environment is a laudable one, and it is hoped that the government and online platforms will work together to achieve this goal, while also respecting the principles of free speech and creative freedom.