SBLI's Latest Power Move: Ex-Haven Life CEO Joins Board - What's Next?

September 12, 2024

Ben-Zvi, a seasoned insurance executive and entrepreneur, brings over two decades of industry experience to his new role. As the former CEO and co-founder of Haven Life, he successfully steered the company from its inception to becoming a leading digital life insurance agency.

Ben-Zvi's appointment to SBLI's Board of Directors comes at a time of significant growth and transformation for the company. As a leading provider of affordable life insurance solutions to individuals and families, SBLI continues to expand its product offerings and service capabilities to meet the evolving needs of its customers.

'Yaron's expertise and experience in the insurance industry, particularly in the digital space, will be invaluable to SBLI as we continue to evolve and grow,' said Laura A. Perille, Chair of the SBLI Board of Directors. 'His ability to drive innovation and growth will help us stay at the forefront of the life insurance industry.'

Ben-Zvi has a proven track record of developing and executing successful business strategies that drive growth, improve efficiency, and enhance customer experience. As CEO of Haven Life, he oversaw the company's rapid expansion and development of its direct-to-consumer life insurance platform.

'I am thrilled to join the SBLI Board of Directors and contribute to the company's continued success,' said Ben-Zvi. 'SBLI's commitment to providing affordable life insurance solutions to individuals and families aligns with my passion for making life insurance more accessible and affordable.'

Ben-Zvi's appointment to the SBLI Board of Directors is effective immediately. He will work closely with the company's management team and the Board to identify opportunities for growth, innovation, and expansion.

About SBLI

Savings Bank Life Insurance of Massachusetts (SBLI) is a leading provider of affordable life insurance solutions to individuals and families. Founded in 1907, SBLI has a long history of providing low-cost life insurance to working-class families. Today, the company offers a range of life insurance products, including term life insurance, whole life insurance, and final expense insurance.

SBLI is committed to making life insurance more accessible and affordable for everyone. The company's mission is to provide financial peace of mind to its customers by offering affordable life insurance solutions that meet their unique needs and circumstances.

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